Optimizing NMR quantum information processing via generalized transitionless quantum driving Alan C. Santos, Amanda Nicotina, Alexandre M. Souza, Roberto S. Sarthour, Ivan S. Oliveira and Marcelo S. Sarandy EPL, 129 3 (2020) 30008 Published online: 11 March 2020 DOI: 10.1209/0295-5075/129/30008